Rihanna in her Coil Curl Glory!

Rihanna debuted a new look as well as a stellar performance this past sunday at the American Music Awards!

The dress was a sheer, red floral motif gown from Elie Saab’s Fall couture ‘10 collection. We were able to see a new flirty side not to mention the curly do.  To achieve this look go for the BOUNCE Collection Coil Curl.  Check out the performance here.